Monday 28 November 2016

Omnichannel Retail

Omnichannel means solution that beautifully link up online, offline and mobile shopping. No store is solely offline any more- all offline shopping is influenced by online shopping, whether a brand has an online presence or not.

Disney:






























Initial experience on the entertainment giants beautiful, mobile-responsive website. Event their trip-planning website works well on mobile. The disney app allows you to buy online, searching threw different genres ; girls, boys, clothing. App also allows you to branch to other disney stores but also shows stock available based on your location. Everyone has an inner child no matter what! Love for at least one Disney character.

Starbucks:

































Receive a free reward card that you can use whenever you make a purchase, you can check and reload your card via phone, website, in store or on the app. Ordering your drinks on the app and picking them up in a local shop; stop queueing when you're in a rush. Everyone who works hard deserves to have their morning coffee, I know I do, best start to a cold winter morning.


Topshop:




Offering a personal shopping in store. An app which allows you to shop online and view/ see what items are in certain stores, also contains a Topshop barcode scanner which allows you to scan any items in store or items you may have already purchased.Shop till you drop or at least till your phone has battery in your own comfort of your home.

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